Sony is familiar with the ebook market and this is why the company has started a whole new line of ebook readers. The new line has three main models – Reader Touch edition, Reader Pocket edition and one more, only for the US market up to this moment – a wireless Reader Daily Edition. They will have many new features using the latest technology in order to make the reading easier. The readers look elegant and are made of aluminum and their touch screens are highly responsive. Sony announced that in the future you will be able to use different devices such as iPhone along with the reader.